Transformation is the common thread that runs throughout Suzy Batiz’s life and the companies she’s brought into the world. Whether transforming literal shit into a pleasant-smelling experience with Poo~Pourri, the household cleaning industry from toxicity to aromatherapeutic magic with Supernatural or people’s lives with her growing personal brand, Suzy is a revolutionary explorer of infinite potential in the playground of life who loves to inspire others and bring them along for the ride by teaching them about the power of ALIVE IDEAS.
Suzy has been featured by leading publications including Forbes, CNBC, Fast Company, Entrepreneur, Inc., The New Yorker and TODAY. She has been named one of Forbes’ Richest Self-Made Women in America (2019), EY’s Entrepreneur of the Year (2017) and Conscious Company’s World Changing Women (2019). Suzy is passionate about giving back to causes that are meaningful to her and her brands. She is on the board of Proclaim Justice, mentors dozens of budding female entrepreneurs and has routinely given back through partnerships with the National Crohn’s and Colitis Foundation, the National Coalition Against Domestic Violence and the National Forest Foundation.